Closing

          Overall, the proposed strategies outlined in this recommendation report offer a comprehensive approach to enhance Nine Lives Cat Cafe's coffee sales and elevate its overall market presence. Using the power of social media, fostering internal promotions, implementing loyalty programs, and collaborating with the marketing students from IU Kelley School of Business can collectively contribute to a significant boost in coffee sales.

          As Nine Lives Cat Cafe continues to be a cherished haven for feline enthusiasts, these recommendations aim not only to drive revenue but also to create a more engaging and rewarding experience for customers. By embracing these initiatives, the cafe has the opportunity to strengthen its community ties and establish a lasting connection with patrons.

          We are confident that the implementation of these strategies will yield positive results and propel Nine Lives Cat Cafe to new heights in the coffee market. We appreciate the opportunity to contribute to the success of this unique establishment and look forward to witnessing the positive impact of these recommendations on the cafe's growth.